Zen Body Wash needed a variation of Point of Sales Materials for their supermarket's pop-ups. I was briefed with the concept for the visual: transporting the customers to the serene, relaxing, and warm of Fuji Mountain, Japan. So I designed the POSM by using a circle element to frame Fuji Mountain and dew drops for freshness. I also made mockups which were essential for the client’s marketing manager to understand the design implementation.

Pink is Zen Body Wash’s main colour, but to avoid a monotonous colour scheme, I played around with hue and tint. I also made use of shadows and a 2-point angle, so the images were not flat.